Cultivating critical thinking and activism in our media culture to build healthy and just communities.
New Mexico Media Literacy Project - www.nmmlp.org
The “Shamie Award” is given to actors, actresses, directors and producers who glamorize smoking in Hollywood movies. The following awards were presented at the 2006 Fame & Shame Awards in Albuquerque NM.
Click on the winner's name to watch the movie clip.

Oscar®-Nominated Film That Glamorizes Smoking Most
King Kong

Actress Who Glamorizes Smoking Most
Kellita Smith, King's Ransom

Actor Who Glamorizes Smoking Most
John Travolta, Be Cool

 Most Popular Teen Movie That Glamorizes Smoking
Be Cool

Decade Smoker Award - Actor
Johnny Depp 

Decade Smoker Award - Actress
Kate Hudson

Tobacco Product with Most Appearances in a Major Motion Picture
Cigars

Decade Smoker Award - Actress
Kate Hudson
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The Fame & Shame Awards ceremony is part of NMMLP’s Smoke Free Movies project, which educates youth and adults about how Hollywood movies have become the most powerful pro-tobacco influence on kids in the world today.  NMMLP delivers multimedia presentations and training to youth statewide, and provides free copies of NMMLP’s recent DVD-ROM, Something Stinks in Hollywood!, to youth tobacco prevention advocates.  The project is funded by the New Mexico Department of Health, Public Health Division, Tobacco Use Prevention and Control Program.

For more information, contact Denis Doyon at 505-858-8897 or

Did you know….
- 80% of Hollywood movies include smoking, including half of all G-rated movies.
- For decades, tobacco companies secretly paid Hollywood studios, producers, directors and stars to include smoking in their movies.
- There’s more smoking in Hollywood movies today than there was 20 years ago, even though smoking rates in real life are much lower.
- Recent research proves that exposure to on-screen smoking is the primary cause of youth smoking.

More resources on smoking in Hollywood movies
Something Stinks in Hollywood! DVD
Deconstruct a smoking scene
Smoke Free Movies website

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NEW MEXICO MEDIA LITERACY PROJECT